Service Description

Sync B2B sales and marketing communication with a slide library. Communication misalignment between sales and marketing is a ubiquitous problem that can ultimately cost B2B companies 10% of revenue or more per year. The lost revenue arises from: Marketing content that is never used Poor lead conversion Reduced sales productivity The tension results from marketing and sales approaching the process from different viewpoints. While marketing tends toward a long-term broad focus, sales is often tasked with closing leads with very specific requirements. The problem with building presentations The misalignment often starts when building/assembling presentations for customer meetings. Prior to a meeting, the sales team often edit and refine official marketing presentations such that they are tailored to the customer’s needs. The process is time consuming and seemingly always completed under duress. As a result, finding the right slide in a sea of presentations in the company intranet is frustrating and sometimes not feasible. As a result, sales often refer to unofficial presentations from past meetings – largely because they are easier to find. However, over time the slides become out-of-date with old information and inconsistent branding, ultimately impacting the ability to close the sale. We'll create a slide library for you to effectively solve misalignment during presentation assembly, provide marketing with a solution to expose specific slides, and give sales incredibly easy access to these slides. Every template. Every Need. Every piece of who you are as a business comes together here. Add divergent thinking around emerging styles and trends. Combine consulting templates with TED-X influenced approaches. Once you're there, you start to become a PowerPoint expert. Take it one step further and you're ChangeAgent Design Services. We're the best there is at capturing your vision and value proposition.

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